
How to Increase Conversion Rates in Your Sales Funnel
I want to talk about how to increase conversion rates in your sales funnel by talking about the #1 reason sales funnels don’t work for a company in the first place. The actual reason is simple: most companies skip steps in the funnel. The PROBLEM is… they often don’t...

How to Get More Traffic to Your Website
Figuring out how to get more traffic to your website (or to your business) can be a bit of a daunting task. There are so many options, right? So most entrepreneurs just say, "Screw it," and start throwing everything at the wall that is the internet, hoping something...

Top 3 Facebook Ad Benchmarks
Today we're talking about Facebook Ad benchmarks. What’s good, what's bad, what matters, and what doesn't. When working with Facebook ads, a lot of people want to know what counts as a good, “effective” ad. What's a good cost per click? What's a good conversion...

Why the New Facebook Business Ban is a GOOD Thing
If you haven’t heard the news yet, on January 11th, Mark Zuckerberg letting the world know that Facebook would be changing its News Feed algorithm. Now, users will see more relevant, personal posts from their close friends instead of business and brand postings. Mark...

Facebook Ad Campaign Structure Made Simple
Today I want to talk a little about Facebook ad campaign structure- and I want to make it super simple for you! I'm going to show you how to structure a Facebook campaign the right way, which is where a lot of people start to get a little confused because they get to...

What a Business Owner Can Learn from Ted Baker
When it comes to clothing and fashion, everyone’s got their “thing” that they love, right? C’mon, even the big burly guys have their thing- maybe beard oil or something like that. Something you invest in and pay good money for because of how it makes you feel- maybe...

Quick Hack for Finding Great Content Ideas
Today I wanted to show you a cool trick on how you can come up with ideas for new, cool content to write about that's relevant to your customer or your clients. So most businesses have figured out that nowadays, "content marketing" (creating informative...

3 Easy Steps to Creating Content That Drives Website Traffic
Today we are going to go over 3 easy steps to creating content that drives traffic to your website. Now most people know that creating content is a necessity these days: it gets you noticed, it gets you readers, and (above all) gets you customers and turns leads into...

3 Ways to Grow Your Email List
YOU HAVE TO HAVE A “LIST” If you run a business, you want to build your email list. Even if you think you business can’t really benefit from keeping an email list (wedding businesses suffer from this thinking: “My clients are just one-time clients… I don’t really NEED...

How to Market to 97% of Your Prospects
Only about 3% of prospects are ready to buy that day. Here’s how to target the other 97%!